Consumer Products
Modern eating culture
In many households MEGGLE is the brand that is identified with sophisticated tastes, convenience and modern eating culture – justifiably so: over 100 years’ experience are the cornerstone of our success. Using the best parts of milk, MEGGLE transforms something ordinary into something really special, bringing an extra little bit of happiness into your daily life.
We have become an established player in canteen and restaurant catering as well.
Products for consumers
Consumers encounter our MEGGLE-branded consumer products in the refrigerated section of supermarkets. Our range of products includes fresh and creamy Alpine butter, creamy and extra-spreadable yoghurt butter, a number of different butter specialties, such as herb butter and garlic butter, filled butter baguettes and refreshing yoghurt-buttermilk drinks. 95 per cent of household heads know our brand of refrigerated fresh products!
As a supplier of high-quality consumer products we focus on innovation. As early as the 1970s, MEGGLE achieved pioneer status by introducing the first herb butter onto the German market. At the beginning of the 1990s MEGGLE surprised the market with various types of filled, fresh, pre-baked butter baguettes. A new butter followed just a few years later: a yoghurt butter with only 69 per cent fat. In 2003 we successfully launched JoBu, our drinkable yoghurt and buttermilk snack, which we produce in five different flavours. In Germany, our herb butter has been available in a tube since 2006. The new herb butter tube has proved to be an absolute bestseller.
In the eastern European markets we mainly sell products such as yoghurts, cream products and drinking milk. We also sell other fresh products such as cottage cheese, milkshakes and other fermented products.
For more information please go to
www.meggle.de
Products for professional users
The MEGGLE Foodservice has established itself as a strong partner in the canteen catering, hotel, gastronomy and catering sectors. As a pioneer in the portion butter sector and the market-leader in butter preparations, the MEGGLE Foodservice can draw on many years' experience and strong expertise, which it puts to optimum use for the benefit of its customers.
The MEGGLE Foodservice is a partner to professional users and provides service-oriented solutions for the ready-to-go meals market. It sees itself as a supplier of high-quality foods based on dairy products and bakery goods. Its diverse product range is characterised by high functionality, clear and easily discernable customer benefits, good taste and a good price-performance ratio.
For more information please go to
www.meggle-foodservice.de